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Briefing Notes 2005
Briefing Notes 2004
At-a-Glance Decks
Market Trends
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Market Trends

The following reports describe past and future market trends.  These reports are free to all viewers.

  • Search:  History and Future, July 2004.  The enterprise search market has gone through three stages and is about to enter its fourth:
    1. 1985 - 1994:  Expensive Proprietary Searching of Subject-Specific Databases
    2. 1995 - 1998:  The Web Changes Everything:  Keywords, All Subjects -- and Free
    3. 1999 - 2004:  Academia Tackles Search -- Both Web and Enterprise
    4. 2005 - 2009:  Embedded Personal Search
  • Web Analytics:  History and Future, June 2004.  The Web analytics market has gone through two stages and is entering its third:
    1. 1995 - 2000:  Rapid Market Growth
    2. 2001 - 2003:  Market Consolidation and Product Standardization
    3. 2004 - 2007:  Becoming Part of a Process Ecosystem
       
  • Business Intelligence:  Three Trends for 2004, May 2004.  Inexpensive storage, the increasingly digital capture of all corporate data, and an emphasis on actionable insight are combining to create three trends in the Business Intelligence sector: from snapshots to streams, from spare counts to rich profiles, and from data warehouse to edge action.
  • Enterprise Search:  Three Trends for 2004, August 2004.  An increasingly mature market and set of technologies are combining to create three trends in the enterprise search sector:  from universality to specialization, from text box entry to navigational clicking, and from searching to analysis.
  • Web Analytics:  Three Trends for 2004, May 2004.  An increasingly mature market and set of technologies are combining to create three trends in the Web analytics sector:  from clickstreams to multi-streams, from best-of-breed to consolidated suites, and from feature counts to vertical expertise.

For further information, contact Ballardvale Research at info@ballardvale.com.


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